Nov 02, 2024  
2006-2007 University Catalog 
    
2006-2007 University Catalog [Archived Catalogue]

CMMC 141 - Storytelling: Theory and Practice


This course introduces students to storytelling as a way of structuring communication. Course material ranges from annual reports to ad campaigns to greeting cards to rap music to political campaigns, offering students an introduction to the many ways narrative can be exploited for a powerful effect. Students learn to apply theory and to explore the relationship of different types of media to different narrative forms.

Credits: 3 cr, 3 hrs