PDES 410 Entrepreneurship & the Object

1.5 credits 22.5 hours
400 level undergraduate course

Designed to help students contextualize their thesis project, this course examines the performance, structure, behavior, and decision-making of the contemporary object economy. With this in mind, students will explore the question, “how might your thesis become a profitable and impactful business in this economy?” Readings, discussions, and lectures will cover a range of relevant topics including entrepreneurship, crowdfunding, manufacturing at scale, and branded storytelling. A final output of this course is a business plan and roadmap that facilitates taking a thesis project to market.

Prerequisites PDES*312

Product Design majors priority registration.
This course is not repeatable for credit.