May 19, 2024  
2022-2023 University Catalog 
2022-2023 University Catalog [Archived Catalogue]

BUSN 210 Digital Marketing

3 credits 45.0 hours
200 level undergraduate course

With an increasing emphasis on integrated digital strategies, the opportunities for marketing professionals and organizations with end-to-end Internet expertise have never been greater. Students will learn digital marketing skills through coursework focused on website usability, social media marketing, email marketing, search engine optimization (SEO) and more.

Priority enrollment for MBET majors and MBET minors.
This course is not repeatable for credit.