MMDI 319 (DAAT*325) Innovation & Entrepreneurship

College of Art, Media & Design School of Design

3 credits 45.0 hours
300 level undergraduate course

Both the business world and the arts are built on continuous innovation. This course will identify common principles and divergent processes in these highly competitive arenas and look for a shared language to facilitate collaboration between them. Students will use a case study model for the analysis and synthesis of new ideas. Students will be expected to identify and construct fruitful ideas with which to proceed and then to apply market, operation/technological and economic metrics to them.

Prerequisites FYWT*112 or FYWT*101;

This course is not repeatable for credit.