Aug 06, 2020  
2020-21 University Catalogue 
    
2020-21 University Catalogue

ADVT 301 Copywriting



3 credits 45.0 hours
300 level undergraduate course

This course focuses on introducing the skills needed for crafting and writing of persuasive texts for various media platforms used by advertising and gives a basic understanding of the copywriting process in the advertising industry.

Prerequisites COMP*102, COMP*102D, COMP*102E, COMP*112, or COMP*112H

This course is not repeatable for credit.
This course can fulfill a critical studies elective or general elective requirement.